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About GLD
GLD, founded in a Pittsburgh basement and now headquartered in Miami is a lifestyle jewelry brand known for bold, urban, and glam designs. From iced-out chains and pendants to solid gold rings and exclusive collabs with the NBA, NFL, MLB, and Marvel, GLD has built a loyal following that has helped them generate tens of millions of dollars in annual revenue.
The Challenge
Despite a strong SMS program, GLD kept running into the same wall: shoppers who left a phone number at checkout but never opted into marketing. Automated flows could only go so far, and they felt transactional, missing the human connection Sammy knew customers wanted.
Her hesitation about LiveRecover was familiar: would it overlap with SMS? And more importantly, would it keep the brand compliant?
The Solution
Once they saw LiveRecover’s person-to-person model, the lightbulb went on. Instead of automated reminders, real people engage with customers in GLD’s voice offering help, reassurance, or a small incentive when needed.
Onboarding was quick (“like flipping a switch”) and collaboration felt seamless (“an extension of our team”). With compliance clarified and agents speaking brand-right, LiveRecover gave GLD a new recovery channel that didn’t compete with SMS, it complemented it.
The Results
- Recovered checkouts from shoppers unreachable via SMS or email
- Boosted customer perception with personal, human outreach
- Delivered fast, incremental revenue lift
“I would recommend LiveRecover anywhere I go. It is an easy first 90-day win for tangible revenue growth.”
Why It Works
- Reaches the 90% of visitors who never opt in
- Keeps the brand voice intact through real conversations
- Adds lift without cannibalizing SMS or email
"It was a no-brainer. My job is to drive revenue — and it was clear early on how beneficial LiveRecover could be to that goal... installing took seconds, and we were live within a week. It was seamless and required very little from me."